CAN-DO COMES IN RED (CDR), as we call it, is a platform for Case IH low horsepower/livestock tractors. This is an ongoing campaign and series about the endless tasks and chores you can do with this workhorse of a tractor. The first film and digital units focus on the Farmall. The second film introduces other tractors in the lineup. As they happen to be all red, it's a wee bit hard to tell them apart.

Here’s a sample of some of the films, radio, social, display ads, and print.