FIRST: M1 wanted a series of social videos to build its name recognition in the growing fintech space. The reception and feedback to this series were incredible, and it wildly surpassed its new customer goals.
SECOND: M1 was thrilled with the response to their awareness videos and asked for help teasing the launch of their new credit card. The goal for the teaser was 5K sign-ups in 5 days. We archived 15 K. Then they asked for a retail video with the goal of 35K. We hit 55 K. BOOM!